On our Google+ Tips Lunch Hangout chat this week, we talked about the Google+ advantages to search rankings and our own experiences.
The consensus was the level of engagement we experienced on Google+ correlated to the amount of time spent there.
You won’t make a dent on Google+ unless you hit it hard.
Posting helpful content and engagement with influencers were pointed out as factors that increased chances of higher search ranking. And SEO is the chief selling feature we pitch to reticent G+ adoptees.
SEO is supported by the three pillars: “Content”, “Social” and “Links”. So how does a business owner whose priority is running his business find the time to create great content, engage on social platforms and build networks?
1. Look at social media as integral to your business and not as an “add on”.
Ray Hiltz is a Social Media Strategist specializing in Google+ Local search and content marketing.
He helps small businesses establish online reputation and trust by putting the spotlight on their greatest asset - people.
Ray host the #RayBunch show, a weekly web and podcast featuring news and opinions with a regular panel of marketing and business leaders.