In fact, he says in this article, that he farewell to Hangouts Video Chats and is now investing his time building his community through Blab.
I share Brian’s enthusiasm for the following features:
Four Video Squares –
Given the ease with which to pop guests in and out of the video, this isn’t the issue I thought it might be being used to Hangouts cap at ten guests.
Mobile App –
It renders very well on mobile. Fort the time being, the app is only on iOS, but you can access Blab on the Chrome browser of your Android and even start a Blab from there.
Twitter Integration –
I love this.
You sign in with your Twitter handle and it auto-generates each participant’s (on air and in comments) Twitter handle as well.
The result is an opportunity to build your network on Twitter. As the show progresses, people are given the chance to tweet the Blab from the right side of the platform using the “Tell a Little Bird” button.
The biggest problem with Google+ Hangouts, especially Hangouts On Air, was the nearly impenetrable wall of technology between the user and the platform.
On Blab, you click the “join+” button.
If you’re on Chrome (and it works best on Chrome) you can set your camera and mic from a little icon that appears on the far right of your browser address bar.
Oh, and giving “Props” or “feels” is fun:
Video, audio and Replay embed –
“ after the Blab is over you receive an email with a link to download the raw audio file (Great for podcasting), raw video file (Cropped and sized but without the comments) as well as the embed code to add to a blog.”
Schedule and subscribe –
When starting a Blab, we’re give the option to start now or later. This is a super method to build an audience ahead of time. Those that subscribes=d will receive a push notification when the show goes live.
It’s labor intensive, period. Second, communication about and from the company often isn’t’ particularly resonant to people who are viewing corporate social messages side-by-side with updates from their closest friends and family members.”
In other words, social and content is everyone’s job.
“The days of one social media manager handling Twitter, Facebook, LinkedIn and the rest is coming to a close (as is the era of the one or two person content marketing team) and the same way all of us have a corporate email address and phone number, we’ll all (or nearly all) have a role to play on behalf of the company in social and content marketing, eventually.”
Jay admits we’re not there yet but suggests the future may lie with “predictive modeling.”
Check the article out and let Jay know what you think.
Thanks for dropping by. I'm the Director of Digital Marketing for Image-24.com.
My background in business includes non-profit (performing arts), restaurants and Promotions.
Having moved on from my own strategic consulting company, I now write about what interests me. So in this blog, you may read about my thoughts on marketing, health issues and business culture.
You can follow me on Twitter @rayhiltz or @image24Call