This week, the #RayBunch tackled the personal and business impact of live-streaming apps.
Do you used them?
Will you use them again?
Part of the attraction of live-streaming apps like Periscope and Meerkat is their ease and immediacy.
Periscope, owned by Twitter, allows someone to watch your video for up to 24hrs. Meerkat videos disappear immediately.
However, in an interview with Periscope founder, Kayvon Beykpour, it seems it doesn’t disappear from their servers.
“Right now we keep them. We haven’t made any decisions around how long we keep them,” Beykpour said.
“If the user chooses to delete the video or the record of being made within that first day, then Periscope will erase the video within 24 hours. Otherwise, the video will continue to be stored on the company’s servers even after the user no longer has access to it.”
The lunch bunch, Jess, Scott, B.L, and Randy discuss the positives: branding and promotion and negatives: privacy and copyright infringement.
Have a listen (or watch) and tell us about your experience with live-streaming apps.
SEO and digital marketing expert (and past guest on the #RayBunch) Mark Traphagen discusses the relationship between organic search and reviews with New York Times bestselling author, Bill Tancer.
An interesting takeaway:
”(Search marketers) have to be like generalist physicians. When dealing with a local business, we have to talk about the importance of reviews to their business, even if they don’t directly impact organic rankings. This might be a little bit outside of our core competency of SEO or SEM.”
SEO Strategy During A Website Redesign Or Migration
Thanks for dropping by. I'm the Director of Digital Marketing for Image-24.com.
My background in business includes non-profit (performing arts), restaurants and Promotions.
Having moved on from my own strategic consulting company, I now write about what interests me. So in this blog, you may read about my thoughts on marketing, health issues and business culture.
You can follow me on Twitter @rayhiltz or @image24Call